Science up close: An innovative exhibit collaboration highlighting entomological research and careers

Incredible Insects was the second installment of an exhibition series, Science Up Close, designed to showcase research and collections from the Florida Museum of Natural History and the University of Florida in a highly engaging, accessible, dynamic manner. It was developed in direct collaboration between the Florida Museum and the Entomology and Nematology Department, with additional assistance from the Florida Department of Agriculture and Consumer Services (FDACS) and was intended to represent a new, innovative, cross-departmental model for communicating interdisciplinary research to broad audiences and highlighting careers in science. Beyond providing an extensive introduction to this hyper-diverse and abundant animal group, the exhibit focused extensively on their ecological, economic, human health, and cultural importance. It additionally offered live programming, touchable objects and interactive displays, a library and arts area, and a unique immersive multimedia experience. Key central components were a large insect zoo featuring a broad range of Florida species meant to highlight easily discoverable backyard biodiversity and a large live working lab where visitors could engage one-on-one with entomologists from over fourteen different research labs and disciplines. The overall goal was to develop a memorable visitor experience that promoted different learning modalities, interactivity and sensory engagement, and individual or shared learning and engagement opportunities for all ages. During the 101-day run, over 75 faculty, staff, postdocs, students, and extension personnel participated. Incredible Insects represented a highly innovative model for effectively communicating science, particularly the range and impact of university-based research, to public audiences.