Assessing the potential economic impact of a mosquito-borne disease outbreak on the tourism industry in the New Orleans metropolitan area

The New Orleans Metropolitan area is a large tourist attraction and the region is challenged with mosquitoes. This research is intended to predict potential tourism and economic impacts of a mosquito-borne disease outbreak in New Orleans. The study will focus on measuring the changes in tourism related revenues during 2012 West Nile Virus outbreak, specifically in the hotel and short-term rental sectors (Airbnb). We based the model on the 2012 mosquito-borne disease cases during the period of July to September. Using the developed model, the potential future impacts of a similar mosquito-borne disease outbreak in the region at that magnitude can be estimated. To measure the impacts on tourism activity, we used relevant data such as hotel occupancy, revenue per available room, and passenger/tourist arrival data for the state of Louisiana, from sources like STR, AirDNA, and New Orleans Company. After measuring these changes in the tourism industry in New Orleans, IMPLAN software was used to determine the broader economic impacts (indirect and induced effects) due to a lower demand across different related industries to the tourism sector. Results from this ongoing research will provide valuable insights into how vector-borne illnesses affect tourism-dependent urban economies, more specifically the New Orleans Metropolitan Area. This will allow for preparedness plans and prevention programs to be developed to avoid economic losses in the broader economy.